Content Gap Analysis Against Top Competitors

Perform a content gap analysis for [WEBSITE URL] against [COMPETITOR 1], [COMPETITOR 2], and [COMPETITOR 3].

**Phase 1 — Data Collection (Ahrefs/SEMrush):**
- Export all keywords each competitor ranks for (top 100 positions)
- Filter: keywords with search volume >100/month
- Exclude: branded keywords
- Identify keywords where all competitors rank but you don't

**Phase 2 — Gap Categorization:**

**Category A — Quick Wins:**
- Low KD (<30), decent volume (>500/month)
- You have related content that can be expanded
- Priority: create/update within 2 weeks

**Category B — Strategic Opportunities:**
- Medium KD (30-50), good volume (>1,000/month)
- Requires new content creation
- Priority: create within 30 days

**Category C — Long-Term Targets:**
- High KD (>50), high volume (>2,000/month)
- Requires comprehensive content + link building
- Priority: plan for next quarter

**Phase 3 — Content Creation Plan:**
For each gap, provide:
- Target keyword and search volume
- Search intent
- Competitor URLs currently ranking
- Suggested content type (blog, guide, tool, comparison)
- Estimated word count
- Internal linking opportunities

**Phase 4 — Prioritization Matrix:**
Rank gaps by: (Search Volume × Commercial Value) / Keyword Difficulty

**Deliverables:**
- Complete content gap spreadsheet
- 90-day content creation roadmap
- Estimated traffic impact