IntermediateOn-PageFree prompt

Heading Hierarchy Restructure (H1-H6) for Semantic SEO

Reorganizes the heading structure of key pages to improve Google's understanding and earn featured snippets.

Fix the site's heading structure so Google better understands the content hierarchy, improving rankings for semantic and long-tail searches.

headingssemantic hierarchyfeatured snippetsScreaming Frogcontent structure

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Prompt objective

Fix the site's heading structure so Google better understands the content hierarchy, improving rankings for semantic and long-tail searches.

Real use case

CreditWise Blog, a personal lending fintech, has 120 published articles but only 3 appear in featured snippets. An analysis with Screaming Frog revealed that 67% of articles have multiple H1s, H2s used for styling, and H3-H6 tags are ignored entirely.

Customize these fields first

WEBSITE URLNICHENUMBER

Replace the placeholders with your own context before you run the prompt. That usually improves the first output more than adding more instructions later.

Prompt

Restructure the heading hierarchy (H1 through H6) for the most important pages of [WEBSITE URL] in the [NICHE] niche, aiming for semantic SEO and featured snippet capture.

**Phase 1 — Current Heading Audit:**
Using data from a Screaming Frog crawl, analyze:
- Pages with multiple H1s (list all)
- Pages without H1
- Pages where H2/H3 are used out of order (e.g., H3 before H2)
- Headings that do not contain keyword variations
- Generic headings that do not communicate value (e.g., 'Learn more', 'Read also')

**Phase 2 — Ideal Structure by Page Type:**
Define the heading hierarchy template for:
1) **Product page**: H1 (name + benefit), H2 (features, reviews, FAQ), H3 (details)
2) **Blog article**: H1 (optimized title), H2 (main subtopics with keyword variations), H3 (supporting points)
3) **Category page**: H1 (category + modifier), H2 (subcategories), H3 (filters/attributes)
4) **Landing page**: H1 (value proposition), H2 (benefits, social proof, how it works), H3 (details)

**Phase 3 — Featured Snippet Optimization:**
For each blog article, suggest:
- Heading formatted as a question (People Also Ask)
- Direct answer paragraph (40-60 words) immediately following the heading
- Use of lists (ol/ul) under H2 for list snippets
- Tables under H2 for table snippets

**Phase 4 — Implementation:**
- Prioritize the [NUMBER] pages with the highest organic traffic
- Provide the complete heading outline (H1 → H2 → H3) for each page
- Include the primary keyword and LSI keywords in each heading

Deliver in document format with before/after structure for each page.

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How to use this prompt

  1. 1Replace the key placeholders first: WEBSITE URL, NICHE, NUMBER.
  2. 2Replace any bracketed placeholders like [this] with your own context.
  3. 3Add extra background information when you want more tailored results.
  4. 4Combine multiple prompts in one conversation when you need a richer output.
  5. 5Save your best-performing prompts so they are easy to reuse later.

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