Chart Selection Guide: Matching Visualization Types to Data and Objectives
Practical framework for selecting the correct visualization type based on analysis goal and data characteristics.
Create a quick-reference guide to help analysts choose the right chart (among 20+ types) based on analysis objective, number of variables, and target audience.
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Prompt objective
Create a quick-reference guide to help analysts choose the right chart (among 20+ types) based on analysis objective, number of variables, and target audience.
Real use case
The BI team at [COMPANY NAME], with [NUMBER] junior analysts, frequently chooses pie charts for time series and stacked bars for simple comparisons — the manager wants to standardize visualization best practices.
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Prompt
Create a comprehensive chart selection guide for [COMPANY NAME]'s team, which works with [INDUSTRY] data and uses [Power BI / Looker Studio / Excel / Python].\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n**Decision Matrix — Objective x Chart Type:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n1. **Comparison:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Across categories: when to use bars (horizontal vs vertical), lollipop, dot plot\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Over time: line, area, grouped bars\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Rule: maximum of [N] categories per chart\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n2. **Composition:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - At a single point in time: pie (max 5 slices), treemap, waffle chart\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Over time: stacked area (100% vs absolute), stacked bars\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Rule: when NOT to use pie charts\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n3. **Distribution:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - One variable: histogram, box plot, violin plot\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Two variables: scatter plot, density heatmap\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Rule: optimal bins for histograms (Sturges' rule)\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n4. **Relationship/Correlation:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Two variables: scatter plot with trend line\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Multiple variables: bubble chart, parallel coordinates\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Rule: when r² justifies showing correlation\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n5. **Geographic:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Choropleth map (states/regions)\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - Bubble map for cities\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n - When a map is NOT the best option\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n**For each chart type, provide:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Example with fictional [INDUSTRY] data\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Optimal settings (colors, labels, axes)\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Common mistakes to avoid\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Better alternative in each case\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- How to implement in [TOOL]\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n**Company Visual Standards:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Accessible color palette (colorblind-friendly)\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Typography hierarchy (title, subtitle, labels, notes)\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Rounding and number formatting rules\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Reusable template for [TOOL]
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