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Data Storytelling: Narrative Structure for Impactful Presentations

Data storytelling framework to transform technical analyses into persuasive narratives for executive leadership.

Apply data storytelling techniques to create presentations that influence decisions, combining narrative structure, slide design, and insight sequencing.

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Prompt objective

Apply data storytelling techniques to create presentations that influence decisions, combining narrative structure, slide design, and insight sequencing.

Real use case

The data lead at a health insurance operator needs to present to the board an analysis of claims data that justifies a $3 million investment in preventive care programs — the data is ready, but the last 3 presentations failed to generate action.

Customize these fields first

COMPANY NAMEAUDIENCE: executive team/investors/boardDESIRED ACTIONDATA TYPEDESCRIPTIONMONTHS/YEARSINSIGHT SUMMARYAMOUNT

Replace the placeholders with your own context before you run the prompt. That usually improves the first output more than adding more instructions later.

Prompt

Create a data storytelling presentation structure for [COMPANY NAME], with the goal of convincing [AUDIENCE: executive team/investors/board] to [DESIRED ACTION] based on analysis of [DATA TYPE].\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n**Available Data:**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Main dataset: [DESCRIPTION]\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Time period: [MONTHS/YEARS]\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Key insight discovered: [INSIGHT SUMMARY]\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Estimated financial impact: $[AMOUNT]\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n**Narrative Structure (SCA Framework — Situation, Complication, Action):**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n**Slide 1 — Hook (Situation):**\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Impactful data point that generates curiosity\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\n- Example: \\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\

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How to use this prompt

  1. 1Replace the key placeholders first: COMPANY NAME, AUDIENCE: executive team/investors/board, DESIRED ACTION, DATA TYPE.
  2. 2Replace any bracketed placeholders like [this] with your own context.
  3. 3Add extra background information when you want more tailored results.
  4. 4Combine multiple prompts in one conversation when you need a richer output.
  5. 5Save your best-performing prompts so they are easy to reuse later.

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