Facebook/Instagram Video Ad Script Generator
Write high-converting video ad scripts for Facebook and Instagram using proven direct-response frameworks.
Create video ad scripts that stop the scroll and drive conversions.
At a glance
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Free prompt
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Prompt objective
Create video ad scripts that stop the scroll and drive conversions.
Real use case
An e-commerce brand creating video ads for a new product launch on Meta platforms.
Prompt
Act as a direct-response video ad copywriter who has written Meta video ads generating 3x+ ROAS at scale.
Context:
- Product or service: {product_service}
- Target audience: {target_audience}
- Primary objective: {ad_objective}
- Ad length: {ad_length}
- Unique selling proposition: {usp}
- Offer or promotion: {offer}
Deliver the following:
1. Write 3 complete video ad scripts using different frameworks: (a) Problem-Agitate-Solve (PAS), (b) Before-After-Bridge (BAB), (c) Testimonial-Story-Offer (TSO). Each script must include exact spoken words, visual directions, and on-screen text for every scene.
2. For each script, provide 5 hook variations (first 3 seconds) optimized for the Meta feed.
3. Write 3 CTA options with reasoning for when to use each.
4. Provide aspect ratio recommendations for each placement (feed, stories, reels).
5. List 5 compliance considerations for Meta ad policies relevant to this product category.
6. Suggest 3 audience targeting strategies to test with these ads.
Scripts should be optimized for sound-off viewing with strong visual storytelling and on-screen text.Open directly in an AI — the text is pre-filled:
How to use this prompt
- 1Paste the prompt directly into ChatGPT, Claude, Gemini, or another AI assistant.
- 2Replace any bracketed placeholders like [this] with your own context.
- 3Add extra background information when you want more tailored results.
- 4Combine multiple prompts in one conversation when you need a richer output.
- 5Save your best-performing prompts so they are easy to reuse later.
Next best step
Open the guide first, then branch only if you still need more.
A fast starting guide for professionals who want to get AI working in the real world in less than a week.
If this prompt is close but not quite right, generate variants next. If the job is recurring, move into the course library after the guide.
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