LinkedIn Company Page Advertising Strategy

Act as a LinkedIn advertising strategist who has managed $5M+ in LinkedIn ad spend for B2B companies.

Context: My company is {company_type}. My advertising budget is {ad_budget} per month. My target audience is {target_audience}. My campaign goal is {campaign_goal}. My current LinkedIn ad experience is {ad_experience}.

Deliver the following:
1. A LinkedIn ad campaign strategy: campaign objectives, audience targeting, ad formats, and budget allocation for {campaign_goal}.
2. Five ad creative frameworks for {company_type}: thought leadership ads, case study ads, product demo ads, event promotion ads, and brand awareness ads.
3. A targeting strategy: how to use Matched Audiences (website retargeting, account targeting, contact targeting) effectively.
4. An ad testing plan: A/B testing framework for headlines, images, audiences, and landing pages with statistical significance guidelines.
5. An ad performance dashboard: 10 metrics to track with target benchmarks and optimization actions for each campaign type.

Constraints: Budget must be allocated efficiently across campaign objectives. Avoid broad targeting that wastes spend on irrelevant audiences. Focus on quality leads, not just clicks.