Instagram Content Audit and Gap Analysis
Audit existing Instagram content to identify what works, what does not, and where the growth opportunities are.
Diagnose content performance gaps and create an action plan to improve future output.
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Prompt objective
Diagnose content performance gaps and create an action plan to improve future output.
Real use case
An e-commerce brand reviews 6 months of Instagram content to find patterns in high-performing posts.
Prompt
Act as an Instagram content auditor who has analyzed 600+ brand accounts and identified growth opportunities worth millions of impressions.
Context: I have {number_of_posts} Instagram posts published over {time_period}. My account has {follower_count} followers. My top-performing post has {top_post_engagement} engagements. My average engagement per post is {avg_engagement}. My content covers {content_topics}.
Deliver the following:
1. A content audit framework with 8 evaluation dimensions (hook quality, visual appeal, caption depth, CTA clarity, hashtag relevance, posting timing, format diversity, engagement bait), each scored 1-5.
2. A hypothetical analysis of my top 5 and bottom 5 posts, identifying 3 patterns that differentiate them.
3. A content gap analysis: 5 topics or formats I should be creating but am not, with estimated demand and competition level.
4. Three Open directly in an AI — the text is pre-filled:
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