60-Second Elevator Pitch Using Hook-Problem-Solution Technique
Builds multiple elevator pitch versions adapted to different contexts and audiences.
Create impactful 30 and 60-second elevator pitches that capture immediate attention and generate interest for a longer conversation.
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Prompt objective
Create impactful 30 and 60-second elevator pitches that capture immediate attention and generate interest for a longer conversation.
Real use case
Marcos Vinícius, founder of LogiPrime (last-mile optimization for e-commerce), is attending Web Summit Rio and knows he'll have dozens of quick interactions in elevators, lines, and happy hours. He needs different pitch versions for each situation: investor, potential client, press, and potential technical cofounder.
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Prompt
Create elevator pitches for [STARTUP NAME] adapted to different audiences and contexts.\\\\\\\\n\\\\\\\\n**Startup Information:**\\\\\\\\n- What it does: [ONE-PARAGRAPH DESCRIPTION]\\\\\\\\n- Problem: [PROBLEM]\\\\\\\\n- Solution: [SOLUTION]\\\\\\\\n- Differentiation: [DIFFERENTIATOR]\\\\\\\\n- Traction: [KEY METRICS]\\\\\\\\n- Market: [SIZE]\\\\\\\\n\\\\\\\\n**1) Universal Pitch (60 seconds):**\\\\\\\\nUsing the Hook → Problem → Solution → Traction → Ask technique:\\\\\\\\n- Hook (10 sec): phrase that stops someone mid-stride\\\\\\\\n- Problem (15 sec): the pain point with data\\\\\\\\n- Solution (15 sec): what we do and how\\\\\\\\n- Traction (10 sec): proof it works\\\\\\\\n- Ask (10 sec): what you want from this person\\\\\\\\n\\\\\\\\n*Write the full script, word for word.*\\\\\\\\n\\\\\\\\n**2) Adapted Versions (30 seconds each):**\\\\\\\\n\\\\\\\\n*For angel investor (e.g., AnjosBrasil network):*\\\\\\\\n- Focus: returns, market size, team\\\\\\\\n- Ask: 30-minute meeting\\\\\\\\n\\\\\\\\n*For potential client ([ROLE]):*\\\\\\\\n- Focus: results, ROI, similar case study\\\\\\\\n- Ask: 14-day free pilot\\\\\\\\n\\\\\\\\n*For press/media:*\\\\\\\\n- Focus: news angle, social impact, impressive numbers\\\\\\\\n- Ask: article/interview\\\\\\\\n\\\\\\\\n*For potential technical cofounder:*\\\\\\\\n- Focus: technical challenge, vision, equity\\\\\\\\n- Ask: coffee to chat\\\\\\\\n\\\\\\\\n*For mentor/advisor:*\\\\\\\\n- Focus: stage, current obstacle, potential\\\\\\\\n- Ask: 1 hour of mentorship\\\\\\\\n\\\\\\\\n**3) Delivery Guide:**\\\\\\\\n- Voice tone for each audience\\\\\\\\n- Body language (open posture, eye contact)\\\\\\\\n- How to close with contact exchange (LinkedIn QR code, WhatsApp)\\\\\\\\n- Transition phrases when the person shows interest\\\\\\\\n- What to NEVER say (jargon, exaggerations, \\\\\\\\
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- 1Replace the key placeholders first: STARTUP NAME, ONE-PARAGRAPH DESCRIPTION, PROBLEM, SOLUTION.
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- 4Combine multiple prompts in one conversation when you need a richer output.
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