Multi-Platform Course Distribution Strategy to Maximize Reach and Revenue
Framework for selling the same course across multiple platforms simultaneously to diversify income streams and expand audience reach.
Develop a multi-platform distribution strategy for selling the same course across Hotmart, Eduzz, Udemy, your own platform, and YouTube (partial content), maximizing revenue while preventing cannibalization between channels.
At a glance
Access
Free prompt
Open to copy without upgrading.
Prompt objective
Develop a multi-platform distribution strategy for selling the same course across Hotmart, Eduzz, Udemy, your own platform, and YouTube (partial content), maximizing revenue while preventing cannibalization between channels.
Real use case
Excel instructor Alex Chen currently sells their course exclusively on Hotmart for $40 with 200 sales per month. They want to expand to Udemy, Eduzz, and their own platform but are concerned that platforms will undercut each other's sales. They need a clear strategy for what to sell on each platform and at what price point.
Customize these fields first
Replace the placeholders with your own context before you run the prompt. That usually improves the first output more than adding more instructions later.
Prompt
Create a multi-platform distribution strategy for the course [COURSE NAME] on [TOPIC], currently sold on [CURRENT PLATFORM] for $[PRICE] with [NUMBER] sales per month.\\\\\\\\n\\\\\\\\n**1) Platform and Audience Mapping:**\\\\\\\\n\\\\\\\\n| Platform | Typical Audience | Ideal Format | Price Range | Commission/Fee |\\\\\\\\n|---|---|---|---|---|\\\\\\\\n| Hotmart | Brazilian market, transformation-focused buyers | Full course | $40-600 | ~10-13% |\\\\\\\\n| Eduzz | Brazilian market, niche-specific buyers | Full course | $20-200 | ~8-10% |\\\\\\\\n| Udemy | Global audience, price-sensitive learners | Streamlined course | $10-25 (during promotions) | 37-63% |\\\\\\\\n| Own Platform | Expert fans, premium tier members | Course + community | $100+ | 2-5% (payment processor only) |\\\\\\\\n| YouTube | Broad audience, free tier viewers | Partial content | $0 (ad revenue) | 45% (AdSense) |\\\\\\\\n\\\\\\\\n**2) Platform-Specific Strategy:**\\\\\\\\n\\\\\\\\nFor each platform, define:\\\\\\\\n- What to sell (full course, reduced version, or individual modules)\\\\\\\\n- Specific pricing (and the reasoning behind each price point)\\\\\\\\n- Positioning (how this offer differs from the same course on other platforms)\\\\\\\\n- Exclusive bonuses per platform\\\\\\\\n- Primary target audience\\\\\\\\n- Monthly sales target\\\\\\\\n\\\\\\\\n**3) Anti-Cannibalization Measures:**\\\\\\\\n- How to differentiate offers on each platform (prevent students from buying the cheapest version)\\\\\\\\n- Pricing policy: what to do when Udemy puts your course on sale for $10\\\\\\\\n- Channel-exclusive bonuses (buyers on Hotmart get X, buyers on your platform get Y)\\\\\\\\n- Geographic restrictions: Brazilian audience on Hotmart, international audience on Udemy\\\\\\\\n- Free YouTube content: how far to go without giving away the entire course\\\\\\\\n\\\\\\\\n**4) Multi-Platform Operations:**\\\\\\\\n- Video hosting: centralized ([BUNNY.NET/VIMEO/S3]) vs. uploading to each platform separately\\\\\\\\n- Content updates: workflow for updating materials across all platforms\\\\\\\\n- Student support: how to manage learners from different platforms\\\\\\\\n- Email marketing: segmentation by source platform\\\\\\\\n- Affiliate programs: separate program per platform or unified?\\\\\\\\n\\\\\\\\n**5) Migration Funnel:**\\\\\\\\n- YouTube (free) → Lead magnet → Email list\\\\\\\\n- Udemy (low price) → Upsell to full version on Hotmart\\\\\\\\n- Hotmart (mid-price) → Upsell to mentorship on your own platform\\\\\\\\n- Own Platform (premium) → Retention via membership\\\\\\\\n\\\\\\\\n**6) Metrics by Platform:**\\\\\\\\n\\\\\\\\n| Platform | Sales Target/Month | Expected Net Revenue | CAC | LTV |\\\\\\\\n|---|---|---|---|---|\\\\\\\\nFill in with realistic projections based on your current data.\\\\\\\\n\\\\\\\\n**7) Implementation Timeline:**\\\\\\\\n- Month 1: [PLATFORM] (priority)\\\\\\\\n- Month 2: [PLATFORM]\\\\\\\\n- Month 3: [PLATFORM]\\\\\\\\n- Quarterly review: which channels to maintain, expand, or retire\\\\\\\\n\\\\\\\\nProjected total revenue (multi-platform): $[AMOUNT]/month vs. $[AMOUNT]/month (single platform).
Open directly in an AI — the text is pre-filled:
How to use this prompt
- 1Replace the key placeholders first: COURSE NAME, TOPIC, CURRENT PLATFORM, PRICE.
- 2Replace any bracketed placeholders like [this] with your own context.
- 3Add extra background information when you want more tailored results.
- 4Combine multiple prompts in one conversation when you need a richer output.
- 5Save your best-performing prompts so they are easy to reuse later.
Next best step
Open the guide first, then branch only if you still need more.
A buyer guide for deciding between the guide path, course-only purchase, and full membership.
If this prompt is close but not quite right, generate variants next. If the job is recurring, move into the course library after the guide.
Related prompts
View allComplete Hotmart Setup Guide for Your First Online Course
Step-by-step walkthrough for configuring and launching your first course on Hotmart, the Brazilian digital product platform.
Best for
Fully configure a product on Hotmart from account creation to first sale, including member area setup, checkout optimization, tracking pixels, affiliate program activation, and email marketing integration.
Pricing Strategy for Online Courses
Define the ideal price for your course based on market research, target audience, and competitive positioning.
Best for
Develop a data-driven pricing strategy for online courses, incorporating competitive analysis, value perception, offer structure, and price psychology to maximize revenue while maintaining audience alignment.
Building a Membership Site with Recurring Revenue
Design a subscription-based member site to generate predictable recurring revenue from educational content.
Best for
Create an educational membership model that generates predictable recurring revenue, defining value proposition, monthly content cadence, pricing tiers, and churn metrics for long-term sustainability.
Course Platform Migration Without Losing Students
Plan a platform migration while minimizing student loss and data disruption.
Best for
Create a detailed migration plan for moving from one online course platform to another without losing students, data, access rights, or user experience continuity.
Explore other prompt categories
Move sideways into adjacent libraries when the current category is not the full answer.
Free browsing stays open. Premium prompts unlock the reusable workflow layer.
Use the guides and role paths to validate the job first. Upgrade when you want the full prompt text, editable premium prompts, and the surrounding course paths in one place.
Free access
- Browse guides, role paths, and category pages.
- Preview prompts before you decide to upgrade.
- Find the right starting point without friction.
Membership access
- Unlock premium prompts and the full copy text.
- See more workflow paths and course connections.
- Keep the reusable templates in one place.
