Question
How to use AI in marketing?
Direct answer
In marketing, AI is used across three tracks: content production (copy, scripts, images), analysis (audience, competitors, SEO) and automation (email, bots, distribution). Start with ChatGPT or Claude for text, Perplexity for research, nano-banana-2 for images and an automation tool like OpenClaw or Zapier to tie the flow together. In 2–3 weeks you multiply output without adding people.
How we think about it
- Content, analysis and automation are the three pillars
- ChatGPT/Claude cover 80% of text production
- nano-banana-2 and Kling 3 close the visual loop
- Automation is what multiplies throughput
Related questions
Which tools are indispensable?
ChatGPT or Claude for writing and analysis, Perplexity for research with sources, and at least one automation tool (Zapier, n8n or OpenClaw).
How long to see results?
Between 7 and 21 days practicing at least 30 minutes per day on real cases.
Can I do this without a technical team?
Yes. Most workflows don't require coding.